Pimping The Goods
by Ian Birnbaum
Over the last few weeks, I've been moving along through the process of getting a piece of writing ready to get published, on a freelance basis, in a magazine. Though I took a break last week, this week I'm finishing the real deal: "Celebrity" will be mailed by the time you read this column. After a lot of editing of the piece and torturing of myself, I've decided to just send it in and see what response I get. I might get published, I might not, but at least the piece will be off of my desk for a few weeks.
The final hurdle in the freelancing process for me to discuss here is query letters. Query letters may also be referred to as cover letters, but either way you're always trying to do the same thing: pimp your writing. No matter how sexy your writing may be, a potential buyer must first be wooed by the claims of a flashy salesman in a fur coat, assuring him that your curves are the sweetest available for any price. He must reach out and prey on the secret desires of an editor to read something new - "hey, man, you looking for a good time?"
I may have carried that analogy a little too far.
Nevertheless, your query letter must be your sales pitch to any prospective market. A successful salespitch has a few common elements:
1. Know your market.
2. Introduce yourself
3. Be professional
When you've written and edited your query letter as well (you don't want to sink yourself with a typo in the introductory letter), put both the query letter and your piece in the mail and wait the sometimes very long wait to hear back from the editor.
Because it can sometimes take so long between mailing a piece and hearing (anything) back from an editor, it is sometimes best to mail to several editors at once, especially if your piece is timely. I'll be writing more pieces and sending them off while I'm waiting to hear from the magazine that "Celebrity" is going to, but for the next few weeks this column is just going to be my personal playground. I'll clue you guys back in when I've been notified of "Celebrity"'s fate.
Wish me luck - and Godspeed, Celebrity.
Good Luck, Ian! Archives